Events and Courses Listing

Technical Selling to The Engineering Industry - 3rd Run

6th May 2022
9:00AM - 5:30PM -
IES Academy@Jurong East
80 Jurong East Street 21, #04-10, Devan Nair Institute For Employment and Employability 609607
Click here for details
PDU (CEng) 7

Technical Selling to The Engineering Industry

Selling to the engineering industry is normally a complex process that requires technical knowledge, application knowhow, strategy and strong customer relationships skills. The selling cycle, especially for big projects can be long and usually involves a team with well thought out strategies.

This workshop is designed for engineering professionals who want insights into selling to the engineering and technology industry. These includes selling of products, projects and services.


Please click HERE for Course Flyer & Registration Form


- To provide insights into the technical selling process
- Understand product market fit
- How market size affects your selling
- How to position yourself in the value chain
- Conduct a competitor analysis
- Selection of the sales channels
- Insights to selling & value selling techniques


Supported by:



Union Training Assistance Programme (UTAP)

Please click the link HERE on claiming course fee from UTAP

Non-NTUC Members can sign up for Membership HERE


  Nancie Neo  (


 7 PDU (PEB/CEng)


Fee inclusive of GST and course materials.

Limited seats only due to prevailing precautionary measures.

Certificate of Attendance will be given to participants with 100% attendance.




Yet to be allocated
Ref: IESA-P0000001-827

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